After three months of reading, I'm now going to force myself to write a draft (doubtless the first of many) of my "contextual" chapter, in which I try and make sense of everything I've read and link it to my research. I know it's going to be good for me when I start, like five-a-day, or going for a run before work. And it's not as if I'm not used to deadlines. Maybe what's putting me off is that every time I try to summon up some of the arguments and ideas from what I've read recently, it all slides out of my head. Maybe it's because my journalistic instinct would be to start by going into newsrooms and interviewing people about how their jobs are changing in an online environment, rather than reading what other people say about it. But academics clearly work the other way round - lots of reading, then some drafting, then the fieldwork, where you might start to find out something new. Sometime next year.
I never thought I'd say this but too much reading may not be a good thing. Order will come through writing. Or at least I hope so. Otherwise the next six years are going to be hard going.